Get Guaranteed Leads With Google Local Services Ads!

Google Local Services Ads Management

Google Local Services ads are a great way to reach more local leads, increase foot traffic, and boost conversions for your business.

A1 Digitals experts are here to make the ad management simple.

Give us a call at 416-500-5557

Google Local Services Ads

Appear at the top of all results Triggers more visibility Causes more clicks Cost by pay per lead Extremely targetable Google guaranteed

More than half of online searchers visit a store within a day of conducting a search. With Google Local Services ads, you can show up at the top of results when locals search online.

Google Local Services ads allow you to:

Connect with locals who are most likely to book your services
Build trust with Google Guarantee
Only pay for leads interested in your business and services

Not sure how to get started?

Our Google Local Services ad specialists will walk you through every step of the process with our stress-free ad management services. Contact us today to get started!

Our Google Local Services ad management plans include:

Various aspects of google local ad services covered with the management plans we offer are

Dedicated local marketing expert

A1 Digitals assign professional local marketing dedicated to the success of your ad campaigns by driving relevant leads, conversions, and revenue for your local business.

Voice search optimization

Voice searches account for more than half of all online searches and the numbers are increasing. Therefore, the ad content must be optimized for voice search.

All Google Local Services ad offered by A1 Digitals management plans include voice search optimization to help you connect with more qualified leads. So, be confident to receive qualified leads and revenue.

Budget management

Our paid ad specialists will work with you to maximize the advantage from your ad spend and reach your unique business goals.

We make the ad process as stress free as possible, so we do the heavy lifting to ensure you get the highest ROI. With A1 Digitals Google Local ad management services, you set your goals with a corresponding budget.

Review solicitation

Reviews are vital for increasing traffic to your local business, as more than 85% of people trust reviews from other consumers and recommendations from family and friends.

Ad management plans from A1 Digitals include review solicitation through the Google Local Services platform.

A1 Digitals will help provide the social proof you need to boost leads and revenue.

Custom reporting

A1 Digitals management plans include the progress reports of the management plans, so you’ll always know exactly where your money goes.

These reports help in strategy improvements by outlining little tweaks and implementing them.

Geographic targeting

Geographic targeting helps you to maximize your advantage in your ad budget and connect with the most valuable customers near you.

Our ad management services highlight advanced geographic targeting to help you reach ideal customers near your business.

Google Local Services ads

What are Google Local Services ads?

Google Local Services ads are interesting. They help you link with local consumers searching for your services. Such ads appear at the top of the search results and work the same way as pay-per-click (PPC) ads.

When a user performs a search for a local service, they generate a list of local businesses that offer that service. The Google Local Services ads appear side by side at the top of the results, followed by the PPC ads and Google Map listings.

People looking for the services you provide will spot your listing, will be able to contact or book your services straight from this ad. Google gives your audience the option to call or send a message when they find your ad.

The aim is to put Google-verified businesses first to help people find trustworthy businesses first. These ads are one more way to advertise service-based businesses along with traditional search ads.

Currently, Google Local Services ads are mainly for plumbers, electricians, HVAC companies, locksmiths, house cleaners, carpet cleaners, garage repair companies etc.

Google Local Services ads are not available everywhere and are restricted to certain areas. Get in touch with A1 Digitals experts to learn more.

If Google Local Services ads are available in your area, you can see them on mobile, tablet, and desktop.

The Google Guarantee badge

To earn Google Guarantee badge a service provider must pass Google’s background check and have its license and insurance details verified.

When you sign up for Local Services ads, you automatically apply for the Google Guarantee. This badge helps you build a great reputation with your audience.

This ensures only legit business with necessary insurance coverages are recommended by Google. The legitimate businesses with up-to-date your paperwork can easily obtain this badge.

So, what exactly is the Google Guarantee?

If people aren’t satisfied with the quality of a company’s work, Google will refund those customers the amount paid for the jobs booked through their ads. This amount caps at $2000. Google can use the job invoice to properly reimburse customers who booked a company that provided them with poor services.

This coverage does not include future projects, damages to property, dissatisfaction with price or the provider responsiveness, or cancellations. The coverage is solely for the quality of the project and not the company. Customers must submit their claims within 20 days of the project completion to be considered.

If you are a company that already provides quality service, you won’t need to worry about claims as much. The badge will serve as a trust signal to your audience. They will feel more comfortable booking your company because Google is backing you if anything goes wrong.

Google Local Services application process and guidelines

If you’re ready to start using Google Local Services ads, here are five steps you can take to get started. At A1 Digitals, we’ll help you with every step of the process from ad creation to monitoring.

1. Confirm your eligibility

As Google Local Services are not available for all industries, so verify your eligibility on Google’s Local Services sign-up page.

2. Create a business profile

The next step is to create your business’s profile. This is a key part of your ad because it determines where your ad will appear in search results.

A1 Digitals will help you apply, set up, and optimize your business profile.

Your profile determines which jobs match your Local Services. It’s important that you’re honest about the services you offer to ensure you only appear in front of ads that want your services.

In addition, you’ll want to specify the area where you want leads. You want to avoid wasting money on leads that are outside your operation area.

You can also edit your weekly budget, business hours, service areas, and job types in your profile.

3. Add your license and insurance details

Google allows legitimate businesses to have a Google Local Services ad. So, your license and insurance information needs to be uploaded to your profile. All the paperwork for your business should be accurate and up to date.

Google will want you to provide your general liability insurance details, too. If your insurance is up-to-date, Google will approve you for the guarantee.

4. Set your budget

Google Local Services ads operate just like PPC. You need to set a budget to state how much you want to spend to run your ads. This is a monthly budget that you can change as you require.

You only pay when customers call or message your business. Your budget should be based on how many customers you want to receive or how many you can handle within a month’s time.

5. Follow up with leads

When you launch your ads, you’ll start getting leads for your business. It’s important that you follow up on these leads when they contact your business. You have three options:

Reply: When you reply, you send a message in email or text to people who reached out to your business.
Call: If someone provides their phone number, you can give them a phone call to follow up.
Decline: Google also gives you the option to decline leads that contact your business. If you choose to decline, you can provide a reason and the customer will be notified. On the off chance that something changes, you can recover requests.

A1 digitals experts will monitor lead flows and control your budget through the platform to help you get the best results.

Any questions? We can help!

Call us at 416-500-5557 or get in touch to learn more.

Advantages of using Google Local Services ads

Several benefits of using Google Local Services ads have been realised. Some of them are

1. You reach more valuable leads

Google Local Services ads drive useful leads for your business. You will obtain leads and people will book your services. People trust Google’s local ads, so they are more inclined to book your business.

2. You can track your appointments

It’s easy to track your appointments and see how many people are booking your business. Google even gives you the option to pause your ads if you’re booked solid and resume them when business slows down.

3. Your business will be seen first

Since Google Local Services ads appear at the top of all the results, you ensure that leads see your business first. It can mean the difference between obtaining leads and losing them to the competition.

4. Build trust with your audience

The Google Guarantee builds confidence in your business. This can have an impact beyond your Google Local Services ad.

5. You only pay for valid leads

Google will only charge you if you obtain leads that are seriously interested in your business. If someone sends a text or email, makes a call, or leaves a voicemail, you will be charged for that lead. You aren’t charged for people who view your ad and don’t contact your business.

6. Reach more voice search customers

By having a Google Local Services ad, voice search customers are more likely to be directed to your ad.

7. Minimum maintenance

These Google ads don’t require keyword research or ad testing. Your ad is automatically triggered based on how people search. Google will determine if your ad fits the bill, whether some searches “plumber” or a phrase like “leaky faucet under sink.”

Create Google Local Services ads that convert with A1 Digitals

Google Local Services ads have the potential to help your business reach more people. By investing in these ads, you’ll earn more credible leads for your business. A1 Digitals professionals are efficient, experienced, and knowledgeable.

We’re a full-service digital marketing company that specializes in custom PPC campaigns. We’ll help you create a local advertising campaign that drives valuable results for your business.

We focus on creating campaigns that help our clients grow their businesses.

Get started today!

If you’re ready to start running Google Local Services ads for your business, contact us online or call us today at 416-500-5557 to speak with an expert.

We look forward to helping your business reach new heights!

Why A1Digitals?

We’re a full-service digital marketing agency with offices in Toronto and Regina.

If you’re interested in pairing our google local ads services with another strategy or two to strengthen the marketing power of your business, consider any one of our additionally offered services including:

We’ll be happy to work out a custom package that exclusively fits your business’s unique needs.