| Keywords optimized | 100 Keywords | 150 Keywords | 200 Keywords |
| Pages Optimized | 20 Pages | 30 Pages | 40 Pages |
| Technical Website Analysis & Opportunity Report | Included | Included | Included |
| Keyword research & selection | Included | Included | Included |
| Keyword mapping to target pages | Included | Included | Included |
| Title Tags & Meta descriptions | Included | Included | Included |
| Robots.txt optimization | Included | Included | Included |
| XML sitemap creation & submission | Included | Included | Included |
| Quarterly earned media content - Content, Link Building, & Consulting | 6 Content, Outreach, UX | 12 Content, Outreach, UX | 15 Content, Outreach, UX |
| Google Business Profile optimization (if needed) | Included | Included | Included |
| Information architecture audit | Included | Included | Included |
| Internal linking restructuring & optimization | Included | Included | Included |
| Duplicate content analysis | Included | Included | Included |
| Header Tags Optimized (Ex. H1s) | Included | Included | Included |
| Setup of website sitemap | Included | Included | Included |
| Image optimization | Included | Included | Included |
| Custom 404 error page setup and optimization | Included | Included | Included |
| Google Analytics setup w/ conversion tracking | Included | Included | Included |
| Google Analytics traffic analysis | Included | Included | Included |
| Ongoing quarterly keyword ranking reporting | Included | Included | Included |
| Ongoing monthly traffic, goal & CPL reporting | Included | Included | Included |
| Ongoing UX reporting (bounce rate, device category, etc.) | Included | Included | Included |
| A/B Testing of SERP title & description to improve CTR | Included | Included | Included |
| Let's Talk | Let's Talk | Let's Talk |
